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Friday, January 7, 2011

Why Should your Organization Organize Information and Knowledge

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There seems to be no end to the amount of information and knowledge you've acquired through interesting articles or blog posts you've read, courses or e-courses you've taken, and all the other types of information research you've done.

You've stored all of this somewhere... but where? Can you easily find it when you need it? You may be wondering why it really matters if you can find this or not.

Well... what you'll find in this article is the top 5 reasons why you really DO need to organize all your information and knowledge:

5) How Do I...?

You're stuck... and you know you have the answer somewhere in the information you've gathered... but where? Make your organizational system searchable so you can find the exact info you need, when you need it.

4) Content Creation

You've got blog posts and articles to write. What about that e-course you planned on releasing? Researching all the information you have is a great source for content. It's right under your nose. Again, organize it and make it searchable.

3) Customer Support

Your customer or client has a question. It may be something that will make or break your relationship with them. Customer service is, after all, of utmost importance to your business success. By organizing your information, the answer to that question is readily available.

2) Answering Questions

You're connecting on Facebook, Twitter, on your blog, or... you have a Q&A session for your e-course... and someone asks a very good question. To be seen as the expert, you need to be able to have an answer. If your information is organized in a way that makes sense to you and is easily retrievable, you can have the answer in front of you in a matter of seconds.

1) Repurposing

You have content from a few previous courses you did and bits and pieces here and there from your blog and articles you've written. If you have all that content and information organized, you can mix and match it to repurpose it into an entirely new course, post, article, or whatever you wish. If you can't find it or retrieve it, you may have extremely valuable information that will remain dormant... not helping anyone at all.

Having your information and knowledge organized and managed to be easily found and retrieved is important to you, the people you connect with and your customers and clients.


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